Hi, I’m Liv!

Throughout the course of my life, I’ve been obsessed with all things design and style. I was born and raised in Nashville, Tennessee to a loving father and an inspiring mother who happened to be an architect. I was always drawn to creative outlets, whether it was putting a state of the art outfit together at 5 years old, moving around every piece of furniture in my room so that the feng shui was right, or re-organizing my families entire kitchen on a random Saturday.

Thanks to my mother, being surrounded by beautiful spaces nearly every day always helped my inspiration process. I learned early on how much design can shape every experience. Whether it’s curating a brand’s digital presence, developing a fresh creative marketing strategy, styling an entryway or creating content-I thrive.

As I got older and received internet privilege, my interests quickly drifted into graphics and social media. Tumblr and Pinterest became one of my biggest creative outlets. Throughout high school, I taught myself how to code in basic HTML & CSS. I fell in love with creating digital art that others could access.

In 2020, I graduated from the University of Tennessee and moved to Chicago to pursue my career & future. In my career thus far, I’ve worn several hats: digital marketing director & lead designer (graphic, product packaging & web) for a beauty brand, content creator and interior stylist (both professional and amateur-my friend’s homes can confirm).

From building websites that draw the eye to crafting email and SMS campaigns that actually get clicks, bringing ideas to life is how I fill my cup. While it might sound like a lot, everything I do revolves around one thing—creative strategy and storytelling. If I love it, I do it.

In terms of social media, my journey as a digital creator has had its ups and downs, but it’s something I do for fun. Content creating has never been a full-time job for me, simply a passion project and way to express myself by connecting with the world digitally.

As a professional, I’ve always found it best for your purpose to align with your passion. Luckily, that’s the case for me.